Last week we attended MEX 14, the Mobile User Experience conference, which brought together a diverse community of designers, technologist and strategists to exchange best practice and work together in creating new ideas. The theme of the 2 day conference was User Modes; groupings of behavioural characteristics which provide a more reliable guide to user expectations than simply targeting device types, screen sizes or fickle trends. The 6 User Modes looked at were Communicate, Control, Consume, Locate, Trust and Create.
As well as the workshops and creative sessions solving problems using the User Mode as a focus, there were also some amazing talks given by experts in a range of fields and disciplines. The presentations included Peter Skillman, Head of Design at HERE (Nokia), who explained the process behind their design of the UI elements of their new in-car navigations systems, as well as how they were using Big Data to improve the UX of the product.
Also speaking was Per Nordqvist, Interaction Designer at Ocean Observations, who redesigned the patient journey and diagnosis process for Rheumatoid Arthritis. By identifying the problems in the current system and designing a new, more effective process they were able to reduce the time taken from initial contact to diagnosis and treatment considerably.
After such an interesting and creative event we’re feeling inspired (even though its a Monday morning), and we’re looking forward to applying what we learnt into our current and future projects. As usual we’ll keep you updated with tweets and images throughout the week, available through our social media tabs (see the bottom of the page).
Take care and have a great week,
The Prod Team